What is Customer Relationship Management?

Spread the love

 120 views

Customer relationship management refers to a set of processes, tools, technologies, and software that help businesses manage their relationships with their customers. For instance, a customer relationship management software would be able to give businesses enough details about their customers from the level of communication that has been done by each customer and when. This allows businesses to personalize and customize their contacts with the customer to gain more sales.

Why is it Important to the IT Professional?

Building relationships with the customer allows a business to sell more. But that is not the only reason why CRM tools, processes, and software are very important, as it also enables businesses to know just what a customer needs. As an IT professional, you would need to know these platforms and software so that you could fine-tune it to the business’ needs. What’s more, it has backend programming and interfaces that only IT could deliver.

RECOMMENDED READ:  Over 500 million Facebook users' phone numbers are for sale through a Telegram bot
READ ALSO:
Meaning of: Business Continuity and Business Continuity Plan (BCP)

Business continuity: Business continuity is the activity performed by an organization to ensure that critical business functions will be available Read more

Meaning of: FireWire

FireWire is a process of connecting different pieces of equipment so they can quickly and easily share information. FireWire (also Read more

Meaning of: Greyware

Greyware (or grayware) refers to a malicious software or code that is considered to fall in the "grey area" between Read more

Meaning of: Hypervisor

A hypervisor, also called virtual machine manager (VMM), is one of many hardware virtualization techniques that allow multiple operating systems, Read more

Leave a Reply

Your email address will not be published. Required fields are marked *